A former Starbucks partner in Maryland recently contacted me and said that she had some old t-shirts she was getting rid of. She used the “contact” form on this site and said that she had been reading the blog, and wanted to know if I wanted her old t-shirts. I had no idea what I would be getting, but of course I said “yes.” A few days ago I received the box. Inside it were numerous Starbucks t-shirts spanning more than a decade of Starbucks history. It was amazing to look at them. She had quite a collection. Two of the t-shirts shown below are my own that I decided to mention and show in this blog post too.
A number of the t-shirt photos demand a little discussion surrounding them:
The Tiazzi t-shirt probably dates from somewhere in 2000. There was a mango citrus Tazo Tiazzi juice beverage offered in the summer of 2000 and so the t-shirt that says, “a mango bumped into a cup of tea” likely dates from that era. A few years after the Tiazzi juice blends, there was another summer offering of tangerine Tazo blended tea, or a pomegranate blended tea. They were delicious. I wouldn’t mind seeing them return.
It’s hard to believe that the Creme Frappuccino was ever a new item, but indeed it was introduced to the Starbucks beverage line-up in 2002. The t-shirt announcing its introduction is dated (by the way, I’ve noticed that Starbucks is often terrible about dating marketing materials of any kind. It can be really difficult to pick up any old mug, tumbler, marketing item, even old Clover menu and know exactly what era it dates from.)
Also there is below a t-shirt for the 25th Anniversary of Starbucks. That’s an old t-shirt! I’m amazed it looks barely worn. I assume that was a promotional t-shirt in 1996. I do know that there were a number of promotional items for the 25th Anniversary of Starbucks, because I think the Starbucks at 1912 Pike Place had its own tumbler, and I believe there may have been other tumblers to celebrate this anniversary. I’m sorry that I don’t have an image of the 25th Anniversary 1912 Pike Place tumbler, but I have it somewhere, so I think it exists.
There is a blurry t-shirt photo below, with the words “All Books For Children” on it. I’m sorry the picture is not clear. This book drive program is mentioned in the Starbucks 2001 CSR Annual Report. It’s described as follows:
To support our literacy efforts, Starbucks collects books through our annual All Books for Children drive and distributes them to more than 180 literacy organizations across North America. Since 1997, nearly 1.5 million books, including 416,000 in fiscal 2001, have been collected in our stores from partners and community members.
I think that All Books For Children is a program that somehow died, but at one time it was important enough for its own t-shirt. A promotional t-shirt for an outside Starbucks good cause is a rare thing. This t-shirt is also a Christmas Blend t-shirt. To think of this another way, wouldn’t it be a surprise if you walked into a Starbucks and saw a partner wearing a Shade Grown Mexico t-shirt with the coffee stamp image on one side, and then Conservation International mentioned on the other?
The t-shirt which says Starbucks V2V on the front side did NOT come from the box from the partner in Maryland. That t-shirt is my own and was given to me as a gift by an SSC partner in 2008. Starbucks launched a web page in 2008 called V2V. Unfortunately, the site appears almost totally inactive now, but it was a great idea as a way to connect with others in your own local community to coordinate volunteerism. One interesting thing about V2V was that it was designed so that every single Starbucks theoretically could have its own store web page. Sadly, very few partners ever volunteered their time to make the store page a lively place different from the default graphics. For an example of a V2V store page, click here. Also, the second t-shirt which came from my own collection is the black one with the word coffee written in numerous languages on the front side of it. That is a current t-shirt which can be purchased at the Starbucks partner store.
Somewhere, I think I have (or had?) a 2008 Pike Place Roast t-shirt in my collection. I have no idea where it is now. On my wish list for marketing materials or t-shirts would be Sorbetto stuff. I am nearly positive that there was a blue Starbucks Sorbetto t-shirt in Southern California where that wonderful delicious treat was launched. I would give my right arm for any old Sorbetto signage or a Sorbetto t-shirt. I’m so disappointed that never launched nationally, and never made it out of the testing phase. There had been a ton of buzz and excitement around it.
This is an open thread, so please feel free to talk about anything Starbucks related in the comments. Thank you to Molly of Seattle Custom Framing who assisted with the photography.
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Starbucks shirts are AWESOME!
I own about 20-30 shirts, mostly uniforms of stores worldwide. I always try to wear a Starbucks shirt, when I visit a store.
My favorite ones are the black “Starbucks Coffee Company” Shirt with the embroidered logo at the arm and the newest version of the regular black uniform shirt in Germany and other European countries. The special thing about this is, that there is written “Starbucks” inside in the collar of the shirt. This is very new and hard to get right now.
I also got a couple of “Coffee Master” shirts from the U.S., some white uniform shirts, a suuuuper-nice fleece jacket, some promo shirts featuring “Pike Place Roast” e.g. and a few base caps. The next thing I need would be an apron…:D
Treasure house!
I did not know that Starbucks had such many shirts. Thank you for showing many shirt pics.
I want starbucksstore.com to release more Starbucks Merchandise. Also, I want Starbucks APP to display Starbucks Merchandise. We can watch Starbucks tumblers and cups in iPhone if it is possible. 😀
@Sebastian work in Starbucks! Haha
@Nob
HaHa! Yep…someday I will, hopefully. I wanna do so much in my life…too much. 😀
Oh SO COOL!!!!!! I vaguley MAYBE remember….and IF this is correct, it would’ve been the late 90’s, possibly the black Sbux w/green logo being sold here, ???I think I got one and cannot imagine what would’ve become of it. ??? or, maybe I’m wrong. In any case, other than that, (?) I have never seen ANY Sbux tshirts sold around here (Chicago). I have one from a friend from 1912 Pike….that’s it.
I always LOVED their (partners) Christmas red t-shirts. Some were very cool. I really really always wanted one of those….and I think they should sell them.
(there’s another item for the Christmas list…their red Christmas t-shirts)
Very cool loot!
I think it’s fun to see the partners in different promo shirts on the weekends. It’d also be fun to have some for non-partner purchase as well. 🙂
This is so great. It is funny this thread came now as I have been noticing some of the baristas wearing some vintage shirts and some of them are so cool! Wonder why they cannot be purchased by the customer?
Very enjoyable post, I like the 25th anniversary shirt best, wish they sold these items in the stores for customers, I know I’d buy different ones, I have never been able to pass up a cool t-shirt. I’m guessing the starbucks partner store mentioned above is only for “partners”?
@Donna – Yes the “partner store” is just for Starbucks employees. There’s a link somewhere to the online store but I don’t even know what it is. There is also a physical real partner store in the corporate headquarters, but obviously it’s not open to the general public. I’ve been lucky enough to go shopping in it twice.
Love those shirts! I always appreciate the way Starbucks advertises and promotes their products. The Tiazzi shirt is great!
Thanks for sharing!
I hate and still do hate the 3/4 sleeve Christmas t-shirt circa 2001.
Thanks for the photos, Melody. The “Enlightenment Shall Be Yours” is pretty funny!
Melody- two different comments unrelated-
I find it interesting but not surprised that there is a partner store exclusive to partners. I am curious as to why as a marketing tool SB does not sell t shirts to their customers. Have they ever given a reason why they would not do it? My second comment- I feel MSI has gone downhill and it continues to not be the forum that it used to be. Any thoughts as to what is happening there? Cecile and others too busy to control? Need new moderators?
Melody thanks for your response. Two points- one- I agree and knew there were probably outlets for employees only to buy products one of the benefits of working for a large corp, however, I am sort of surprised they don’t offer tshirts to customers. Two- I take exception to your comment that your site is doomed to remain small. Perhaps, you want it to grow, however, part of the charm of your site besides your insight into SB is the fact that it is small and easy to get to know those that respond and make it feel more like a community and one that you want to be involved with. I agree with your comments re the state of MSI. Well said. As your first year anniversary arrives, I again congratulate you on this site and all the hard work you put into it.
@purple1 – Well, in comparison to the kind of traffic that I assume Gossip or MSI gets, I assume I’m small. Though you’re absolutely right: Part of how we have such a great community is because we’re small. I even wonder when people go missing! It seems like CD hasn’t posted in a few days nor Clark Kent.
I am totally disappointed at the way people use MSI – And that even extends to some overlap of my participants. It’s incredbly rude that some of the MSI regulars say, “I”m voting you down because you posted this twice.” Has no one else ever had the experience of accidentally hitting post twice on something? Frankly, my site is no democracy. I run it. If I start seeing the nastiness that pops up on other sites here, I’ll delete those comments. Newbies have to be encouraged to stay. How incredibly rude it is to say “I’m voting you down cause you posted this twice” instead, “Hi! Welcome to MSI! I like your idea! Maybe a moderator can delete your duplicate thread?”
Awesome! I love the partner t-shirts; it made me sad that I was hired RIGHT as they stopped sending them for promotions. But these are some great shirts. Thanks for sharing, Melody!
awesome shirts…I loved the tiazzi’s. Just curious but why did they get discontinued?
to Purple1 and Melody: I agree about msi and its state….altho we at least we’re finally, however temporary, able to be free of REAL troublemakers and creepy-stalker-types;) I also become offended by, what to me are really rude comments, especially to a newcomer. There’s much too much harshness, imo, in those little one sentence remarks…as in : telling someone what to do, or, essentially just flipping them off in a very harsh way. I really hate that.
And I agree…….it certainly needs some REAL moderating….as opposed to those ‘swing-thru’ once in a blue moon comments from a mod. If they are all too busy, then I think they should shut down the site…. they’re essentially barely ‘managing’ it.
Oh the 3/4 sleeve Christmas shirts!
the anniversary blend is my fav one! these are so fun!
@CaBarista – Speaking of Anniversary Blend, this year’s Anniversary Blend seems very bold, heavy syrupy notes, and lots of spice. I like it, but wow it seems richer and more complex than last year’s.
I`m not sure what last years was like to be honest-but I`m loving this years! I wanted to bring some right home-but I have a lot of coffee at home right now! 🙂
Melody: am sure there will be a thread on this…here or there….but, based on your comments re: this yrs Anniversary blend I will have to taste it. It has always been one of my LEAST favorite coffees, way too spicey for me. So, I avoid it every yr. Will see, actually having a ‘tasting’ 🙂 at my regular store this afternoon…should be interesting.
Hi Denise! Yes, there will be an Anniversary Blend thread here – Though probably not until Monday Sept. 6th.
I like your site much better than other ones. I try to keep my comments relatively civil.
Your good behavior here is much appreciated, BostonStarbucksRebel!
Before I left my Regional Office job, one of my co-workers received an amazing gift for (I believe) his 10-yr anniversary. One of his teammates in another city made him a quilt that contained all the promotional t-shirts that had been released during his tenure. I don’t remember how she got the shirts, but she had made these quilts for other partners, so I guess she had her sources.
I still have a few of my old promo shirts, but they have mostly been high quality, so I wore them out after the promo was over.
@Chris-that is way too cool!!!
Maybe you all can help me on thils. I love all the Starbucks shirts out there, e.g. the STarbucks sign language shirt. If any partners can help I would appreciate this help. STarbucks only goes up to XL in t-shirts. I wear between a xxl and a xxxl shirt. Would love to by some. Feel free to e-mail me if you got any for sale.
@Tim – I do recall seeing a Starbucks sign language T-shirt at one time. I don’t have one myself, and I suspect it is long since out of production. Hopefully someone will contact you here in the comments with more info about that collectible T-shirt. You might have to keep an eye on ebay for that. Good luck.
U can still buy the sign language one on the starbucks website. They only go to xl. If any partners or consumers have ANY XXL OR XXXL TSHIRTS for sale. e-mail me please
How can I get one of these Starbucks t-shirts?? I live about 10miles from Chicago; in Evanston, IL I would like to have the white one with Christmas tree and Dove(books for children on back).my Store doesn’t have ANY shirts.Melody, I love your Starbucks blog.
,How do I get one of the t-shirts? I live in Evanston, IL, about 10miles from Chicago. My store doesn’t have ANYshirts!! Melody, can you direct me to where to purchase shirts.
ebay has them from time to time
Hi Peggy! Welcome to the blog! Hope I’ll see you in the comments more often. None of the t-shirts above are for sale. They’re old t-shirts and a part of Starbucks history, and I was just extremely lucky that a partner, out of the blue really, offered to mail them to me. Part of what I do on this blog is just simply chonicle the Starbucks of yester-year as I come upon Starbucks artifacts that tell a story. Of course I talk about what’s new, store reviews, coffee, and other things too.
Ebay is the only thing I can think of to go find obscure old Starbucks stuff.
Thanks again for dropping by and being a blog reader! I appreciate your props!
Melody O.
@Peggy: I’m wondering what Sbux in Evanston you go to? I used to wotk at Evanston Hosp. for quite a few yrs and the Central St Sbux became my 5:30A stop, my noon run…..(when I had time to take a lunch!) and my stop on my way home. I still love that store and go there once in a while. (I live in Mt Prospect) In fact, in one of these threads here of Melody’s (I’d have to search the archives) there’s a pic of a Christmas Sbux baseball cap..like baristas wore in the ’90’s….only this one was for Christmas, …you’ll have to see it in her pics. In any case, the barista reached over the bar and put it on my head because I was exclaiming how much I liked it…he reached over, put it on me, and said: Merry Christmas!….this was in the Central St store…about ’97 or ’98. small world.
ps: come back to this blog. It is THE BEST!!!!
I’d die for one of those Christmas t-shirts too. Ebay…… that’s the only place I know.
@sbuxmel i found a few old bux t-shirts in my closet.. one is a red ringer t- that says I <3 starbucks, another is a basic white t with small logo on the front.and another is a mustard colored shirt that says (good to see you on the front) and (please come again) on the back. if you want any of them let me know! 🙂
I’ve worked for Starbucks off and on for over 7yrs and have had several shirts throughout that time. The one that stands out the most is the blue (green?) tye dyed shirt! It was summer of 98 or 99” I think and a throwback to the 60’s! I love collecting t-shirts and really wish we still got them when new product is introduced!! The 40th anniversary is today with the new Tribute Blend and new logo. Unfortunately though, no new t-Shirts to represent this big moment! 🙁
Love these shirts! I love how everyone of them relates to one of our products or promotions, it’s almost like looking at a timeline if you line up every single partner shirt together.
My Store Manager whom I used to work with has the Manager of the Quarter polo! SO PROUD OF HIM!! :’)
I worked for Starbucks from 1998-2005 and again from 10-11… I have TONS of old Starbucks shirts, mugs, posters etc. What caught my eye was that 25th Anniversary t-shirt! I have the promotional poster that was displayed in the stores during that time. (My cousin was a manager back then) It’s an orange, tie-dye vinyl roll out poster that says “It was the best of times, it was the worst of times, in other words it was 1971…” Good memories. I forgot I had all that old stuff!
Welcome to the blog Joe! I think those would have been exciting years to be at Starbucks! Glad to spark some good memories. I would so love to see your promotional poster – (Heck, I’d buy it from you) – If you ever want to show off that picture here on the blog, just send me an email with a photo of the poster. Email me at Melody at StarbucksMelody dot com. Thanks!
Hope you stick around this little blog! 🙂
~Melody
Very fun to see the 25th anniversary shirt, which I designed a lonnnnnnnnng time ago. It was when I was working at Goodby, Silverstein & Partners in San Francisco. There were also posters designed by Milton Glaser, Victor Moscoso and Roger Dean as well as psychodelic coffee cups.
Hi Robert! Thanks for dropping by my little Starbucks fan blog. Hope you like it. I’d love to talk to you some time! I have a huge 25th Anniversary poster just sitting in my office. It’s so huge that I’m still trying to figure out how to get a good photo of it. It’s quite a huge orange-ish and some purple thing that once hung inside the stores. If there is anything you can tell me about it, that would be great! Congrats on making something so iconic!
By the way, the market had unique 25th Anniversary tumblers, and stuff. I have a friend that has a 2 ounce espresso shot glass with an painted image of the first store on the front designed to mark the 25th anniversary. I have seen that painted image once in the SSC on a wall, but I’d never be able to find it again because the SSC is a total maze, and in anycase, I’ve only been inside a few times when escorted by partners. I have a 25th anniv. tumbler from the first store also have the same painted design as the little 2 ounce demitasse size espresso shot glass.
San Francisco is a short flight from Seattle, and I need to write about more of their Clovers too! 🙂
could you tell me where I could buy or find old starbucks t-shirts?
@Emelie – In all honesty, your best bet is probably eBay. Sorry that I don’t have a better answer.
I have the tiazzi shirt and a Christmas shirt that I will be posting on eBay shortly.