Commentary: Starbucks Brew On Demand – The experience in the stores.
The difference between a request and a demand is the ability to hear ‘no’ for an answer. This blog entry is my commentary about the experience created by Starbucks‘ “brew…
My Starbucks Rewards: January 5, 2010 is the big day
About 14 months ago, Starbucks launched a program called a Gold Card. Under the 2008-2009 version of the Gold Card, officially announced in October, and available for customers to purchase…
Commentary: Critical discussion of Mystarbucksidea.com
Has My Starbucks Idea been a winning innovation for Starbucks? Is it effective? On Wednesday, March 19, 2008, at the annual shareholder meeting, Starbucks launched a customer-suggestion site called “My…
Should Starbucks introduce the Dark Cherry Mocha to the US?
Should Starbucks bring the Dark Cherry Mocha to the United States? What do you think? Currently, this beverage is offered in China, Germany, the United Kingdom, and possibly other international…
Commentary: Recyclable Cups & Starbucks
Bring in Your Own Tumbler: This blog is about encouraging Starbucks customers to use a personal tumbler or ask for their beverage in for-here ware. Yes, of course I believe…
(Red) & Starbucks: The year in review October 29, 2008 to October 29, 2009
It is estimated that 4,100 men, women, and children, die every day in sub-Sahara Africa from HIV/AIDS. On Wednesday, October 29, 2008, during Leadership Conference in New Orleans, Starbucks CEO…
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