What’s Pink and Lime and Frappuccino-ish at Starbucks? It’s the Pink Lime Frozt.

Starbucks is testing a new Frappuccino beverage.  It’s called the “Pink Lime Frozt” and is available in a limited number of cities.  I went to a store in California just to give this a try.  I’ve also heard that these are being tested in a small region of Michigan as well, but I don’t know the specifics of where in Michigan.  So this is my review of this test drink.  Before I go any further, I should remind my readers that Starbucks tests all kinds of things that never launch nationally, and so the fact that there is a small test of this beverage in California and Michigan doesn’t have overwhelming significance.  It just means they’re trying a few new things.  If you like reading about Starbucks tests, take a look at this category:

http://starbucksmelody.com/category/test/

I am really curious to hear from others who have tried this beverage.  I fear that this review of this new Frappuccino is mostly going to be two thumbs down.  Well, this is why we test things.

First off, this is a very sweet drink.  This is the number one reason for me to give it a thumbs down.  It’s much too sweet for my taste.  In addition, this drink separates very fast.  I didn’t get a good photo of that, but the consistency of the drink doesn’t hold together quite like a Frappuccino.  It’s pink.  There’s nothing wrong with pink as a color, but it does oddly look like it should be a child’s beverage, and with the very sweet flavor, I can imagine that this might be a very popular drink for children.  While I think this drink could have a small devoted following, I don’t think it will have the kind of wide-spread appeal needed for a national launch.

Lastly,  — and mind you I realize this is wholly subjective — I don’t like the name “Frozt.”  That’s a name that’s trying too hard.  It sounds like it’s trying to be a cool name.  At least Starbucks didn’t give in to the trendy pattern of throwing an umlaut on words, as if this makes them appear more exotic.  I would have laughed out loud at “Frözt.”   The name of the beverage is not a fair reason for me to give this a thumbs down, so let me reiterate that primarily I disliked the drink is because it’s too sweet for me.

A partner I was with suggested that a better variation on the drink was to add a little more spearmint, and substitute in green tea instead of passion tea.  I tried that too and thought indeed it was a little better, and a little less overly sweet.

For those curious about the recipe for this drink, I hear that it’s as follows:  Limeade base to first line.  Passion Tea to second line.  Then add in dried spearmint leaves.

What do you think? Have you tried this or would you try the Pink Lime Frozt?

 Edit on April 30, 2012:  I have heard that this same drink goes into another round of testing starting May 1, 2012.  Apparently, it will be tested in San Diego and Austin.  Let me know if you’ve tried it!

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108 Comments

  1. Donna Burks
    Jun 08, 2012 @ 12:56:00

    The pink lime frozt is a great drink when it is hot outside.

    Reply

  2. David
    Jun 09, 2012 @ 13:23:15

    Also testing in Atlanta, and it no longer separates so fast. And there ‘s also a coconut lime Frozt that’s white, but I haven’t tried it yet.

    Reply

  3. Nicki
    Jun 11, 2012 @ 06:40:20

    I just tried the pink lime frozt and i love it. I hope they keep it. This is in Texas also.

    Reply

  4. Ariel
    Jun 12, 2012 @ 12:35:46

    I also tried this in Texas and I LOVE it. It is actually my new favorite drink, but I agree that “Frozt” is trying to hard. Just call it frost or ice or something.

    Reply

  5. Dustin
    Jun 13, 2012 @ 15:42:06

    Hey Melody!

    Just tried BOTH the Pink Lime AND Coconut Lime at the DFW Intl. Airport.
    Was very impressed with both. They remind me a LOT of the Juice Blends we had several years ago. Regardless, they are DELICIOUS!

    Reply

  6. Melody
    Jun 14, 2012 @ 21:24:06

    Dustin, that is so cool you got to try these. Starbucks is experimenting with a lot of fun stuff right now. The mango passionfruit yogurt smoothie would be high on my list to try too. Thank you for weighing on the Frozt. Do you have a link to your 5 Awesome barista video on this?

    Reply

  7. David
    Jun 25, 2012 @ 15:38:39

    UPDATE: Trying Coconut Lime. Delicious, but the problems with the consistency (separation) that seem to have been resolved with Pink Lime have not made it to the coconut. I like it, but it separated incredibly quickly, unfortunately!

    Reply

  8. Dustin
    Jun 26, 2012 @ 22:21:09

    Hey Everyone!
    I’ve posted my video re: tasting Frozt on the Five Awesome Baristas Youtube channel.
    <- There's a link to the video!!!!

    Dustin

    Reply

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